Digital SLR Camera

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RRP: £529.99
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The Pentax K-r DSLR Camera

The PENTAX K-r ’s features range between high-quality image reproduction with 12.4 effective megapixels and HDTV-proportion movie recording, to high-speed continuous shooting at six images per second, super-high-sensitivity shooting at ISO 25600 (via a custom function) and a large, easy-to-view 3.0-inch high-resolution color LCD monitor. Its dual-power-source design offers an option between the standard rechargeable lithium-ion battery along with a set of AA-size batteries (via adaptor purchased separately) it also supplies a greater selection of digital filters for effortless manufacture of original, creative artwork. All combined, the K-r boosts outstanding performance and versatility, almost the equivalent of upper-class digital SLR cameras, while allowing the photographer to only deal with different photographic requirements also to accommodate individual shooting styles. It's also compatible with the IrSimple™ high-speed infrared data transmission system, enabling for example the wireless data transfer to at the very least one blog with a cellular phone or a swift image data exchange between two PENTAX K-r’s. Totally new capabilities in the digital SLR camera, these features make the K-r a unique, new-generation communications tool.
Compact, Lightweight Body
High-quality, true-to-life image reproduction

The K-r incorporates a new-generation CMOS image sensor with 12.4 effective megapixels to make sure high-speed image data readout. What's more, it features the high-performance PRIME (PENTAX Real Image Engine) II imaging engine to ensure accurate and high-speed data processing comparable to that relating to upper-level models. Because the result, the K-r produces high-quality images with fine detail, rich gradation and superb rendition, while suppressing annoying digital noise to a minimum. The K-r also offers a wide sensitivity range between ISO 200 and ISO 12800; this range might be expanded from ISO 100 to ISO 25600 by way of a custom function.
3.0-inch LCD monitor
Compact, lightweight body

Despite the incorporation from the large 23.6mm x 15.8mm image sensor, the K-r sports a compact, lightweight body, thanks to a trim, lightweight stainless-steel chassis, a downsized in-body shake reduction mechanism, and state-of-the-art, high-density packaging technologies that assure space-efficient positioning and layout from the camera components.

High-speed continuous shooting at six images per second

The K-r's high-speed continuous shooting mode records as many as 25 images (in JPEG recording format) in a very single sequence at the maximum speed of six images per second - the fastest coming from all entry-class models - allowing the photographer to preserve sharp, crisp images of fast-moving subjects with great ease.

High-precision AF system

The K-r's high-precision, wide-frame SAFOX IX autofocus system features 11 sensor points (with nine cross-type sensors positioned within the middle) to assure pinpoint focus for the subject. The K-r is also equipped having a spotbeam projector to assist the AF system in poorly lit locations. The accuracy and speed of contrast AF operation during Live View shooting has also been enhanced by the incorporation of an new-generation image sensor and drastic upgrading of AF algorithms.
Dual-Power Source Design
Bright, clear optical viewfinder

Thanks for the mix of PENTAX-original finder optics along with the renowned Natural-Bright-Matte focusing screen, the K-r’s viewfinder supplies a bright, clear subject image at 0.85 X magnifications and with a 96% field of view. As it assures excellent visibility during bright outdoor locations and supplies delay-free, real-time display in the subject’s image, it can be especially helpful in shooting the location where the timing of shutter release is critical, for example sports photography. The in-focus point is indicated being a red point within the viewfinder for at-a-glance confirmation.

Large, easy-to-view 3.0-inch LCD monitor

The K-r features a large, high-resolution color LCD monitor with 921,000 dots. Its wide-view design assures a definite view of the monitor image from 170 degrees horizontally and vertically, which makes it particularly beneficial in low- and high-angle applications during Live View shooting.

Versatile dual-power-source design

In addition to the standard rechargeable lithium-ion battery, that enables the photographer to capture 560 images having a single recharge, the K-r can also be powered by four AA-size batteries using optional AA Battery Holder D-BH109. Website traffic world-standard batteries can be found almost anywhere, it removes worries about unexpected battery shortage, especially for the road.

PENTAX-original SR mechanism for sharp, blur-free images

The K-r features the PENTAX-developed SR (Shake Reduction) mechanism, which effectively compensates the adverse effect of camera shake by approximately four shutter steps. This innovative mechanism extends its good things about virtually all PENTAX interchangeable lenses - even those made for film-format cameras. Thanks to the user-friendly mechanism, the K-r produces sharp, blur-free images even under demanding conditions vulnerable to camera shake, such as when employing a telephoto lens, shooting in the dark without flash illumination, and taking pictures of sunset scenes. Lenses compatible with this particular mechanism: PENTAX K-, KA-, KAF-, KAF2- and KAF3-mount lenses; screw-mounted lenses (with an adapter); and 645- and 67-system lenses (with an adapter). Some functions may not be provided with certain lenses.

Versatile digital filter function

The K-r’s digital filter function allows the user to process recorded images in the variety of creative ways and provide highly creative visual expressions - with no need of a computer. The consumer not only has a choice of 18 different filters, like the newly added Starburst and Sketch, but tend to also apply different filters one to another to your single image to generate more inventive visual effects.

Cross process mode with three options

The K-r features the unique cross process mode, where the digital camera automatically shifts photographic parameters for each and every exposure to generate eye-catching images with unique, dramatic colours - the same as pictures treated using the cross process* in film photography. Furthermore to “Random”, the location where the results are unpredictable prior to the image has been processed, the user even offers two other options: “Preset”, with three different groups of preset parameters; and “Favorite”, with user-input parameters.

* A film development technique that uses unconventional film development to create a distinctive finish with dramatic, stylised colours.

Upgraded HDR (High Dynamic Range) function

The K-r features the HDR (high dynamic range) function to create one composite image with an extra-wide gradation range from three images with some other exposures, without the need of an computer application. It offers an option of auto, standard and expanded (at three levels) modes to allow for different creative intentions. Thanks to the introduction of Auto Align function, the user are now able to make use of the creative tool even with handheld shooting.

High-speed infrared data transmission system

The K-r will be the first PENTAX digital SLR camera equipped with all the IrSimple™ high-speed infrared data transmission system. Since this system allows the user to transfer image data to IrSimple-compatible digital devices with great ease, users can effortlessly post images taken with the K-r on their own blogs with a cellular phone. This method also helps make the K-r a brand-new photo communication tool, since it also allows users to exchange their image data using a set of K-r, and also allow them to engage in a very simple match game using Exif data attached for the images like aperture or shutter-speed values.

High-quality, HDTV-proportion movie recording

The K-r provides a movie-recording function, which captures beautiful, true-to-life movie clips in 16:9 high-definition TV proportions (1280 x 720 pixels) at the frame rate of 25 frames per second. This extends many great things about high-quality SLR photography on the whole world of movie shooting: For instance, lessen the depth of field to make a topic stand out, or use different interchangeable lenses to create distinctive visual effects. The K-r also assures a greater potential for visual presentation in movies — either from the using digital filters, including Toy Camera and Retro, to add specific visual effects during shooting, or with the usage of various movie-editing functions after shooting.
USB cable
Li ion battery
Battery charger
AC cable
Strap
Eye cup FQ (already mounted)
Hot shoe cover FK (already mounted)
Body mount cover
Software
Pentax K-r + 18-55mm DAL